IT Certifications: What Your Clients Need

Most small business clients are looking for a few very specific things from their IT consulting firm. They want help with popular programs such as Microsoft Office, Intuit QuickBooks, Interact ACT!, and Microsoft Outlook. Also, they need someone to help upgrade their hardware and teach them to sync their PDAs with their email and contact information.

Although these companies do need help with their networks, they aren’t impressed with certifications. Rather than feeling that they’re getting their money’s worth, they feel like they’re getting overcharged for certifications they’ll never use. Spending a lot of money on certifications for these companies will actually impede your success.

Now, in a larger company with 50+ PCs, certifications are extremely important. The seasoned IT managers in these companies know the difference between types of certifications and often have an in-house IT expert. They’re looking for someone to fill the gaps in their knowledge, so they are seeking very specific skills from competent professional who can back their claims with certifications.

Learn more about certifications – what you need, what you don’t – in the full article (link above).

Posted by Computer Consulting 101 Professional Kit