Tuesday, May 26, 2009

Computer Repair Business Opportunity that Gets You More Great Clients

Many that look for a computer repair business opportunity spend most of their time and energy thinking about the technology side and give relatively little thought to how they'll get paying customers and clients.

While computer repair certainly is an IT-intensive business, ultimately it's quality and quantity of your marketing campaigns and relationship-building that will be a much better predictor of your success in pursuing a computer repair business opportunity.

When it comes to building these long-term relationships, getting involved in local business-related organizations can be one of the most cost-effective ways to consistently generate very highly-qualified prospective clients.

By getting involved in organizations such as your local Chamber of Commerce or Rotary Club or even an IT Professionals User Group, you can meet people with common interests in a very personalized setting. These contacts can be great future partners or clients of your company. As you meet people through organizations, you will start to develop personal relationships that will be the very foundation of your business. When you join organizations and attend regularly, you can show people that you are dependable, trustworthy and worthy of their consideration.

The following three tips can help you make the most out of any computer repair business opportunity when you network through organizations.

1. Think about Trust. People look for computer repair professionals in the same way they look for good dentists, internists, attorneys or accountants. Yes, some people will go to the phone book for these highly-professional services or look in coupon packs or billboards. But most will find their trusted business advisors through referrals and other very personalized methods. The reason for this is because when people are looking for services involved with their personal health, personal well being or their businesses, personal word-of-mouth referrals carry a lot of weight. When it comes to computer repair services, business owners want to make sure they find someone that can be trusted 100% with their most important technology and business assets.

2. Become Well Known in Your Community. One of the best ways for you to seize every possible computer repair business opportunity is to reach important decision makers earlier on in the sales cycle, before they're even looking for a business like yours. To train key movers and shakers to know that your company is the only one to call, you need to raise your personal and business profile in your local community within your target market. There are a couple of ways you can do that, but you have to have a mature enough outlook to understand delayed gratification. Networking through organizations is one of these strategies and can make or break the success of any kind of computer repair firm. And networking is all about relationships. Even though you are in the technology business, you are really in the people business. So focus on your interpersonal skills and building trust.

3. Get More Personal Recommendations. You need to think about personal recommendations as you network through organizations and tap into every possible computer repair business opportunity. In order to get personal recommendations, you have to know more people who are either in a position to hire you and/or recommend you to others who can hire you. Plain and simple. Join organizations and attend events on a regular basis. It's not rocket science and it's not something that will break your budget. $100-$250/mo can go a very long way. You don’t have to go to every single breakfast, networking luncheon or business after-hours function under the sun. But you do have to go to key functions and really meet and get to know a lot of people. If you really participate in organizations, over time you will get very good at identifying the kinds of people that are best at leading you to great client opportunities.

In this article we talked about 3 ways to network through organizations, to grow your computer repair business. Learn more proven tips on pursuing the right kind of computer repair business opportunity and attracting great, steady, high-paying clients now at the attached link.

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