Friday, February 11, 2005

Computer Consulting for Sweet Spot Small Busineses

(i.e. computer consulting for companies with 10-50 PC's and1 or more dedicated servers)

Last time, I talked about Computer Consulting for Micro Small Businesses... as a good place for new computer consulting businesses AND new junior-level hires.

However, in order to build a stable computer consultant business, it's crucial to focus on those small businesses that can commit to ongoing outsourced IT servicesrelationships with your computer consulting business.

With a larger small business, with anywhere from 10 to 50PCs, you're still generally not selling to a true IT manager. Your target decision maker is still almost always a NON-technical business owner or high level manager.

But once there's a "real" server, there's generally someappreciation of the importance of working with certifiedconsultants. However, most NON-technical business ownershave no idea or appreciation of the differences betweendifferent levels of certification (i.e. an MCP, MCSA, andMCSE all sound alike)

So with a non-sophisticated, non-technical small businessowner, having an entry-level certification (such as A+ orMCP) is often more than adequate.

HOWEVER, when approaching sweet spot small businesses, you'll definitely need to have a strong IT background...that includes in-depth experience on robust client/servernetworking applications.

To learn more about the different levels of small business computer consulting, and the distinctions between servicing different-sized small business IT needs, be sure to listento 5 Easy Ways to Grow Your Computer Consulting Business (a free 1 hour training audio) available online right now at http://www.computerconsultingkit.com

Best regards,
Joshua Feinberg,
author of Computer Consulting 101 Professional Kit
http://www.computerconsultingkit.com/

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