IT Marketing: Good Elevator Speeches

Elevator speeches are a great marketing tool. They allow you to give a quick, clear synopsis of who you are what your company does. In essence, this is your 30 second commercial that you can give anyone you meet from someone in an elevator to someone at a networking event.

For example, here’s my elevator speech: For example, here's mine, “Hi, this is Joshua Feinberg from Computer Consulting 101. We help small business computer consultants sell more services, build their business and run more profitable companies.”

Yours might sound something like, “My Company helps small businesses in the local area use technology more effectively,” or “My Company helps small businesses in the area solve computer problems.”

Whatever your elevator speech, make sure it fits your company well, and give it your own personal flavor. To learn more about elevator speeches, read the entire article (link above).

Submitted by Joshua Feinberg