Are you offering an IT maintenance contract package as part of your computer consulting business?
Many small business computer consultants fail to understand how important a solid IT maintenance contract can be to building relationships with clients and developing a profitable, stable business. Therefore, many don’t choose to offer IT maintenance contracts right off the bat, instead settling for one-shot deal customers or low-paying, fly-by-night customers that leave them working way too hard for way too little money.
The following 4 tips can help you learn how to incorporate a strong IT maintenance contract into your business, so you can establish great relationships with your clients, increase your profits and provide a solid foundation for your computer consulting company.
1. Start Offering and Selling Your IT Maintenance Contract Services. Even if you are afraid or unsure of how you will package on-going services, you need to start offering them right away. Go slowly until you build up your confidence level. Confidence is not going to come through training, reading a report or preparing a template for a standard IT maintenance contract. You will only build confidence when you actually start selling on-going maintenance services and going out to clients to deliver them. This will in turn build stable, trusting and mutually-beneficial relationships with your long-term clients.
2. Start Small. As you are building your small business computer consulting firm on strong IT maintenance contract packages, start with relatively small accounts and ease into larger accounts. This doesn’t mean you should dismiss the idea of taking on a large account at the beginning if it happens to fall in your lap. But remember that accounts that are on the small side can be good for getting your feet wet and building your business responsibly, in a way that helps you manage growth.
3. An IT Maintenance Contract Package Requires Advance Preparation. In order to get anyone to sign up for an IT maintenance contract with you, you need to manage the sales process and let relationships with clients evolve naturally. But you also need to have a very strong plan for on-going services and a compelling contract offering ready to go as you move through the sales cycle. If you don’t have a strong IT maintenance contract ready to offer, you will stay in a perpetual state of reactive fire extinguisher mode. Your customers will call you when there’s a problem, but you will not have any recurring relationships. The IT maintenance contract connects you to a client in a way that gives you a relationship that is the business equivalent of a marriage.
4. Your IT Maintenance Contract Package is What Makes Your Business Profitable. You can’t build a stable computer consulting business when you are just waiting for the phone to ring or doing a couple of billable hours here and a couple of billable hours there. Your business will be easier to run and more profitable when you find the right kinds of clients that need the long-term hand holding, long-term oversight and long-term assurances. An outsourced Virtual IT department provides this all through well-crafted IT maintenance contract agreements. When you have a strong IT maintenance contract plan, your clients will know you are going to take care of long-term projects and upgrades, be the intermediary with phone companies, ISPs and Web hosts, as well as with specialty application developers. Clients want the peace of mind that you will be there to bail them out of IT emergencies, which comes naturally from the relationships built on the IT maintenance contract packages you offer to your loyal clients.
Without a strong IT maintenance contract, you will be keeping your fingers crossed that customers will keep calling you and that you will have a regular relationship with them. A contract for on-going services is what facilitates a long-term relationship.
In this short article, we discussed 4 tips to help you make your business more profitable with a solid IT maintenance contract plan. Learn more about how you can get great, steady, high-paying clients on your
IT maintenance contract offering now at the attached link.
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